Judith Sutton ABR CRS IDS PMN ASP IAHSP SRES GREEN
Judy@JudithSutton.com 908 803-0472
EXPECT MORE
SPOTLIGHT MARKETING
GREAT MARKETING SELLS HOMES
As your Realtor I will demonstrate:
My Value Proposition
My Use of Technology
My Target Marketing Plan
Choosing Me as your Advocate
Justifying my FULL MARKET VALUE
First, I would like to point out a fact: COLDWELL BANKER REALTY is rated the #1 company year after year!
I offer:
A Property Spotlight Marketing Plan for your home featuring:
An evaluation of your home to prepare it for sale and ensure it’s in the best condition possible to attract buyers.
Establishing a List Price for your home by creating a Comparative Market Analysis (CMA) detailing similarly priced homes and what they sold for in your neighborhood.
The Preparation: Detailing what needs to be done to prepare the home for the market such as repairs, upgrades, and staging. You only get one chance to make a First Impression.
Bringing you home to market:
- Professional Photography- high-quality photos to make your property look its best
- Feature a single-property website- professionally designed that is viewable on all devices and promoting your site to potential buyers throughout my property marketing campaign
- Email marketing with my property announcements to a targeted segment of my exclusive email list connecting with buyers, agents, and their networks
- Property Tour- I will create a professionally produced photo slideshow of your home and its special features
- Property Brochures- detailing your unique selling points with a professionally printed brochure using high-quality photography and professionally written content/descriptions
- Regional TV Advertising- Featuring your home on Coldwell Banker Realty’s TV show, At Home in the Tri-State Area (WPIX 11 on Saturdays at 10:30 am and posted on Coldwell Banker Realty’s regional YouTube channel)
- Direct Mail Marketing- I use direct marketing mailers as an effective add-on to directly connect with buyers in your area allowing me to notify families and friends who might be looking for a home
- Social Media- To generate buzz on these platforms
- Buyer Target Marketing- You need to reach the right audience. I use an exclusive tool called CBx that uses predictive data to analyze your market and neighborhood and present a buyer profile of those most likely to buy your home. I then take action on this information.
- Area Realtor Notification- I notify all local real estate companies with a weekly update once your property comes onto the market, creating more opportunities for a sale.
- Innovative Mobile Brochure- My district Coldwell Banker yard sign attracts buyers who can view details of the property using the CB Mobile Brochure technology.
- Online Exposure- posting details of your home on the most visited websites in the world.
- Property Marketing Update- Sending you a Seller Report summing up all the activities that have been accomplished on your behalf.
- The Showings Begin- I will hostess a Broker’s Open House for agents and perhaps one for the general public.
- I will represent you through all home inspections and bank appraisals-arranging the details of further inspections where appropriate- (septic, structural, roofing, pools, radon, lead paint, surveys, etc.)
GREAT MARKETING SELLS HOMES
Experience & Trust “…The right relationship means everything…”
“…my clients are my first concern.”
908 803-0472
"...the right relationship means everything..."
SERVING THE SOMERSET HILLS AREA ONE CLIENT AT A TIME
Service & Experience
Since 1983